Entering Foreign Markets & Exporting

This presentation was prepared for ICT providers in the Balkans seeking to learn about entering foreign markets and exporting ICT products and services. It was presented to a conference organised by the European Bank for Reconstruction & Development in June 2013 (Sarajevo). The paper looks at Why enter new markets?, What you might offer?, Where to enter? How to enter? and building the business case. (Link for conference presentation)

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